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Innovating Fashion eCommerce with AI-Styling

Fashion and clothing are a very diverse industry that needs constant attention and upgrades to provide customers with the latest fashions and styles. To fulfill the customer demands and build stronger relationships, it is very important to integrate advanced technologies, including artificial intelligence, augmented reality, and virtual reality.

With the help of these technologies, brands can provide their users with an enhanced experience while bridging the gap between online and offline shopping. According to the CMI reports, the global fashion market in 2023 was 1.9 billion USD and is expected to reach a valuation of 9.9 billion USD, growing at a CAGR of 12.4% from 2023 to 2032, with the implementation of AR technology.

Brands can use the AR technology to provide their customers with engaging features like virtual try-ons, 3D models, and 360-degree viewers, enabling them to explore and helping them make confident purchase decisions. In this blog, I will let you know more about how AR helps fashion brands to build a stronger community and provide you with a list of the top 11 AR clothing try-on SDK providers that brands can use to integrate the AR capabilities. Let’s get started!

What is the AR clothing try-on SDK, and explain its key features

AR clothing try-on is an augmented reality-based feature that helps users explore and try different products with the help of the device’s camera before making a purchase decision. It helps brands to enhance user experience by using AR overlays to digitally represent clothes in a real-time environment.

It allows online businesses to increase conversions and reduce returns by providing them with a “try-before-you-buy” feature, fostering their trust and loyalty. It also enables brands to increase user engagement by keeping them engaged on the website or app with the integration of the try-on SDK (software development kit) into the pre-existing e-commerce platform.

It also helps online sellers to enhance the customer’s visualization and interactive experience by overlaying textures, 3D models, or animations, enabling them to bring the virtual product into real-time environments.

Key features

  • Virtual simulation: It creates a high-quality 3D replica of the clothing product that brands can use to overlay the replica onto the user's image, providing them with a real-time experience and visualization using the device’s camera.
  • Body tracking: It works on computer vision and artificial intelligence technologies that track body movements and proportions, offering users lifelike results and overlaying virtual garments accurately on their bodies.
  • Real-time rendering: It offers a realistic experience for users by creating a high-quality product replica that enables users to explore clothing items in various lighting conditions and view products from different angles.
  • Depth sensing: Various SDKs can offer depth-sensing software that provides users with a natural and realistic try-on experience by offering them an accurate fit of the garment overlays while preventing any unnatural looks.
  • Interactive experience: It offers an intuitive and interactive user interface by offering them easy navigation and seamless try-on experiences, along with customization options such as fit, style, and color adjustments.

11 Best AR clothing try-on SDKs

Augmented reality is an emerging technology that is growing immensely with time, as it helps businesses and customers in building stronger relationships and making confident decisions, respectively.

With the growing approach of AR, there are various SDK providers that provide brands with sustainable and integrable software that they can use to add advanced features to their website or app. However, there are several SDK providers in the market, and selecting the best requires lots of research and development.

Therefore, I have curated a list of the 11 best AR clothing try-on SDKs after researching and studying a lot, which will help fashion brands select the best software for their platform. In this section, I will provide you with detailed and well-researched information on the top AR clothing try-on software providers and their features.

1. GlamAR

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GlamAR provides AR-based solutions for the fashion and beauty industries that deal in makeup, clothing, and footwear items, and help their customers make more confident decisions without any uncertainty. It helps online sellers and manufacturers to provide their customers with advanced features, such as virtual try-ons, 3D configurators, and 360-degree viewers, enabling them to stand out in the global market.

I tried the 3D apparel solution that allows users to explore different apparel items using a 3D model, providing them with the advantage of rotating to discover the product from different angles and perspectives. It is a web- and mobile-based platform that allows users to make confident decisions about purchasing new clothes with the help of 3D models using the device’s camera.

It is a B2B software that helps fashion brands boost engagement, enhance experience, increase conversions, and reduce returns by helping their customers make more informed decisions. It allows e-commerce brands to increase their customer database by enabling them to reach a wider audience by integrating the SDK into multiple devices or e-commerce platforms seamlessly.

Features

  • Cross-device compatibility: It provides users with a similar shopping experience by enabling brands to offer compatibility for different platforms, including mobile phones, tablets, and desktops, which will offer them accessibility to explore products without geographical limitations.
  • Seamless integration: It enables the brand to integrate and implement the SDK seamlessly with minimal technical knowledge, which will help them to quickly integrate and customize the software accordingly.
  • Customization options: It allows the brand to maintain its image and identity by providing them with various personalization options so that they can provide users with a similar and intuitive interface while exploring products.

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2. Wanna Fashion

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Wanna Fashion is an AR-based solution provider that offers virtual try-ons and 3D viewer solutions for the jewelry, clothing, footwear, and watch industries, helping them to build a stronger customer base. It allows users to explore multiple products with the help of AR technology and 3D models, enabling them to virtually try and rotate the product from different angles and perspectives.

I tried the virtual try-on feature for clothes that helps customers try multiple fashion products by using the device’s camera, enabling them to make more informed decisions without any uncertainty. It also provides users with the feature to rotate the product from different angles and perspectives, along with the zoom in and out feature, providing them with a closer look at the clothing item.

It helps the brand to increase user engagement by keeping its customers engaged with the help of a 3D viewer and virtual try-on on the website or app. It offers the real-time virtual try-on feature for mobile users, while they can also try products on the web browser by uploading their image. It is an iOS-based application that works best for Apple users and allows them to explore and try different clothing items virtually.

Features

  • 3D viewer: It provides users with a high-quality 3D model of the product that they can rotate to explore it from different angles and perspectives, while bridging the gap between online and offline shopping experiences.
  • Increase conversions: It helps the brand to increase conversion rates by 9% because it helps their customers to make more informed and confident purchase decisions by reducing the product uncertainty due to size and color.
  • Personalized experience: It also helps users to pair the brand’s outfits with their pre-existing clothes while sitting at home, providing them with a personalized online shopping experience without any geographical limitations.

3. Wearfits

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Wearfits is an AR- and AI-based solution providing a platform for the fashion industry that helps them to boost user engagement and experience while increasing their online presence. It offers various solutions, including virtual try-on, size fitting, and data-driven analytics, which brands can use to build a stronger customer relationship by generating user-friendly marketing campaigns.

I tried the virtual try-on and size-fitting solution for clothes that allows users to make more confident decisions by using 3D models for size and color selection. It uses 3D and AR technology that helps users to rotate products from different angles and perspectives, providing them with a realistic visualization of the clothes and their fit.

It assists e-commerce sellers to improve user experience and engagement by keeping users engaged during online shopping while bridging the gap between online and offline experiences. It also allows brands to integrate the software into the pre-existing e-commerce platform with the help of SDK or API, seamlessly. It helps the brand to provide users with a similar experience across e-commerce platforms and mobile devices by offering cross-device compatibility.

Features

  • Virtual fitting room: It enables customers to create a personalized, digital avatar of themselves that they can use in a virtual fitting room to select the best items, according to their size and fitting, with the help of advanced 3D and AR technology.
  • Size-fitting tool: It offers users accurate size recommendations according to their body measurements, which they can use to make more informed and satisfying decisions without any uncertainty about size mismatches.
  • Garment configurator: It allows users to customize the products according to their choices and preferences by enabling them to select items from different modules and customize their colors and fabrics accordingly.

4. 3D Look

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3D Look offers AI-based solutions for body scanning that brands can use to generate body data insights, such as weight predictions, body progress, clothes detection, and fat ratio. Brands use this software to generate body data and BMI verification that they can use to increase user engagement, improve operational efficiency, and enhance retention to help users make better decisions.

I tried the mobile tailor feature that enables users to perform body measurements with the help of AI technology and helps them select accurately fitted clothes effortlessly. Users can perform complete body scanning in 3D with the help of 2 images within 30 seconds. Therefore, it will help the brand to keep users engaged by providing them with accurate body measurements and helping them to select the accurate size and fit.

It will provide brands with multiple benefits, such as business expansion, a reduced return rate by up to 20%, and an efficient manufacturing process with an efficiency of up to 99%. With the help of this software, brands can provide users with a digital fitting room that they can use to generate more leads, elevate e-commerce sales, and perform appointment scheduling.

Features

  • Efficient manufacturing: It helps the brand to increase manufacturing efficiency by 99% because it helps users to create 3D models that they can use to buy accurate sizes, and helps the brand to streamline their manufacturing process.
  • Appointment scheduling: It provides users with customized scanning links that they can use to schedule appointments at their home, which will help the brand to perform body measurements using AI technology and focus more on in-store sales.
  • 3D precision: It provides users with precise 80+ body measurements with the help of 2 images only, which they can use to create a 3D model of themselves, which will further help them to select the clothes with a perfect fit and accurate measurements.

5. Kivisense

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Kivisense is a virtual try-on solution provider for brands that deal in clothing, footwear, watches, accessories, and eyewear items. It helps users to personalize their wardrobe from head to toe with the help of virtual try-ons by using AR overlays on their live images or videos. It also helps the brand to reach a wider audience by providing them with a global network support system.

I tried the virtual try-on for clothes that provides users with a personalized clothing-fitting experience by using their device’s camera. It allows users to explore multiple clothes online with the help of 3D rendering to showcase every detail of the product, replicating the fabric textures and reflections. It also performs AI-powered body tracking to provide users with a real-time and natural try-on experience on different platforms, including mobile phones, pop-up stores, and physical stores.

It helps the brand to increase user engagement by keeping its customers engaged during the virtual try-ons on multiple platforms, including websites, boutique stores, and more. It also offers omnichannel integration that brands can use to reach a wider audience and provide them with a similar experience on multiple platforms. Therefore, it will help clothing brands to generate more leads and boost conversion rates by using AR and AI technologies.

Features

  • Omnichannel integration: It allows brands to perform multiple channel integration of the software into smart kiosks, physical stores, official websites, and mobile apps, providing users with a similar shopping experience in both online and offline modes.
  • Personalized experience: It provides users with a personalized experience of shopping and fitting measurements, enabling them to choose the best-fitted clothing product according to their body type and measurements.
  • Enhanced conversions: It helps the brand to increase conversion rates by increasing user engagement on different devices, providing users with personalized experiences, and boosting profits and sales with the help of AR technology.

6. Geenee

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Geenee is an AR-based solution provider that helps e-commerce sellers and manufacturers to increase conversion rates and reduce product returns by integrating augmented reality technology into their website or app. It provides brands with various AR-based solutions, such as ads, try-ons, and mirrors, which they can use to offer customers a better and enhanced online shopping experience using the device's camera.

I tried the apparel try-on solution that allows users to virtually try on different clothing products, including activewear, dresses, and outerwear. It provides users with an in-store-like shopping experience and helps them make more informed decisions with the help of virtual try-ons and 3D models. It also enables users to share the look with their friends and family to take a second look at the entire look.

It helps the online seller to reduce their product return rate by 40% by eliminating the impulsive buying of users and streamlining the operational process. With the help of virtual try-ons, brands can increase their conversion rate by fourfold and enable them to embed the try-on feature in their product pages.

Features

  • Increase conversions: It helps the brand boost its conversion rate by 4 times because it provides users with engaging and interactive virtual try-ons that they can use to make better shopping decisions.
  • Reduce returns: It assists users in reducing uncertainty and impulsive decision-making by helping them select the accurate fit, color, and size of the product, which will reduce the product return rate by 40%.
  • Streamline process: It helps the brand to streamline the operational processes and reduce the sampling costs by providing users with virtual replicas of products on the websites or apps, helping the brand to become more sustainable.

7. Reactive Reality

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Reactive Reality is a virtual try-on solution provider for fashion retailers and e-commerce sellers, which will help the brand to increase conversions and reduce returns. It helps users to create a digital twin by uploading a selfie that they can customize according to their choices, and it will help them perform more accurate virtual styling.

I tried the virtual try-on for apparel that allows users to try on multiple clothing products before making any buying decision during online shopping, and provides them with an engaging experience. It allows users to create a personalized avatar or select a model in the desired background so that they can try the selected products with the help of AR overlays on any browser or operating system.

It is a web-based SDK that helps brands to integrate the virtual try-on technology into their pre-existing e-commerce website, enabling them to generate more leads and enhance user engagement. It also helps fashion and clothing brands to increase their business revenue by helping their customers make confident and informed decisions by using the interactive and immersive virtual try-on solutions.

Features

  • Web-based SDK: It is a web-based software development kit that provides users with a similar experience on various devices, including mobile, desktop, and tablet, regardless of their browsers and operating systems, helping the brand increase user engagement.
  • Personalized avatar: It helps users to create their digital avatars, providing them with the advantage of trying on different fashion items according to their preferences and choices, which will provide them with a tailored and personalized experience.
  • Seamless integration: It enables brands to perform seamless integration of the SDK into the e-commerce website that follows industry standard languages, such as HTML5 and JAVA, providing them with best practice templates and expert support.

8. FFFace

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FFFace is an AR-based solution provider that allows fashion retailers to increase user engagement and provide their customers with a personalized and enhanced online shopping experience. It offers brands multiple features, such as Instagram and TikTok filters, AR mirrors, and virtual try-ons, which they can use to create brand awareness and reach a wider audience.

I tried the semi-digital clothing and virtual try-on for clothes that allows users to perform realistic trials of clothing and beauty products. With the help of this feature, users can get an in-store-like shopping experience using the device’s camera, which is accessible anytime and anywhere. It will also help the brand to bridge the gap between online and offline shopping experiences by helping users try different products hassle-free.

It helps the brand to increase its brand awareness by providing users with a cost-effective and sustainable way to explore new products, regardless of any geographical location. It also enables the brand to increase its revenue and conversion rates by helping users make more purchases with the help of virtual try-on technology.

Features

  • Semi-digital clothing: It allows users to activate various digital elements on physical clothing products with the help of Instagram and TikTok filters by adding AI and AR to motivate users to create tailored branded content.
  • AR-based try-on: It provides users with the ability to try on different clothing items virtually before making any purchase decisions, enabling the brand to generate more revenue and providing them with detailed analytics.
  • AR mirror: It helps fashion brands and retailers to increase their user engagement by installing AR-based mirrors in their retail stores, which will help them select different products by using augmented reality animation.

9. Textronic

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Textronic is an AR-based solution provider that helps fashion retailers and sellers build a strong online presence and reach a wider audience by using advanced augmented reality technology. It provides brands with various retail solutions, including virtual try-on and Q3D, which they can use to build a stronger and more trustworthy relationship with their customers.

I tried the virtual try-on solution for clothes that helps users to have a realistic visualization of different products by using the device's camera, and without making any impulsive decisions. It provides users with a virtual trial room that allows them to try different products with the help of a virtual mirror, along with motion tracking technology.

It also helps the brand to build a stronger community by increasing user engagement, boosting conversions, and reducing product returns. It provides users with a unique experience that also helps the brand perform inventory management and opt for a sustainable option. Therefore, it will also help the brand to increase its business revenue by reducing returns and generating more leads.

Features

  • Store management: It helps the brand to manage its store and inventory appropriately by reducing the trial room usage, preventing inventory damage, and reducing the try-on time for customers to try multiple dresses at once.
  • Virtual experience: It provides users with a virtual shopping experience along with hand gesture tracking, offering them the feature of selecting clothes virtually by using wave or swipe gestures on the screen.
  • Visual merchandise: It helps the brand to provide users with an engaging and immersive visualization of the products that they can explore by using their device’s camera as a virtual mirror, along with motion tracking.

10. FashnAI

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FashnAI is an AI-based solution provider for fashion brands and retailers that helps them build a stronger relationship with their customers and provide them with a better online shopping experience. It offers brands multiple AI tools, such as try-ons, model creation, and more, that will help them to increase user engagement, boost conversion rates, and reduce return rates.

I tried the virtual try-on feature for clothes that helps users to virtually try different clothes using the device’s camera, and helps them make more informed decisions. It also provides them with a realistic visualization of the product, along with using AR overlay technology on the user’s images or videos.

It helps the e-commerce platform to reach a wider audience by enabling them to try different products online without any geographical limitations. It also reduces the product return rates and helps the brand to streamline operations by enabling users to make a satisfactory decision. Therefore, it helps the brand to generate more leads and increase its revenue with the help of the latest AR and AI technologies.

Features

  • Seamless integration: It offers a ready-to-use SDK that helps the brand to perform seamless integration of the software into the pre-existing e-commerce platform, enabling them to generate high-quality results with the help of a single image in 20 seconds. 
  • Exact replica: It provides brands with an exact replica of the original product that will help the user to understand the detailing and texture, enabling them to make confident decisions and reducing the product return rates.
  • Natural visualization: It provides users with natural visualization of the products on the user's body to help them understand the clothing fitting and size, helping them to understand the natural properties of the product.

11. Camweara

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Camweara is a virtual try-on solution provider that enables businesses and e-commerce stores to offer AR-based virtual try-ons to their audience. It provides high-quality and realistic try-ons for different industries, including jewelry, watches, hats, and eyewear. It provides businesses with accurate, fast, and lightweight virtual try-on technology to make their website or app more user-friendly.

I tried the virtual clothes try-on SDK that helps users try on various clothing products with the help of the device's camera while sitting at home. It provides them with a real-time visualization of the product with the help of a live camera or enables them to rotate the product by offering them a 3D model with a 360-degree preview. It helps users to make more informed and confident decisions by bridging the gap between online and offline shopping experiences.

It helps businesses to increase overall sales and conversion rates by helping users to make satisfactory transactions with virtual try-ons. It also enables the brand to build a better and enhanced customer relationship by providing them with a realistic visualization and improving their online shopping experience with the help of AR technology.

Features

  • 360-degree preview: It provides a 360-degree preview of products to help users understand more about the specifications, size, and color. It also enables them to check the fit of the clothing item while performing a realistic virtual try-on.
  • Lightweight SDK: It is a lightweight and fast SDK that assists developers in performing quick integration into the website or app while reducing the development time. It also provides accurate fitting of the product while improving the virtual in-store experience for users.
  • Reduce returns: It helps businesses reduce their product return rate by providing their users with an accurate product according to their needs. It enables the brand to become economical and provide sustainable solutions.

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Leading brands that are using AR clothing try-on

Various leading brands are using augmented reality-based clothing try-ons to enhance the user experience and boost engagement. With the help of this software, brands can provide users with an accessible way to explore new products while sitting at home, regardless of time and place.

AR-based clothing try-on helps brands to increase conversion rates by providing users with an interactive way to explore new products and reduce product returns by helping them make more informed purchasing decisions. In this section, we will study more about some of the leading fashion brands that are using AR clothing try-ons to reach a wider audience and build stronger relationships.

1. H&M

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H&M is a leading clothing and fashion brand that provides its users with the latest fashion, footwear, and accessories through its online and offline channels. To provide its users with a better experience and help them make more informed decisions, it has collaborated with Snapchat to offer customers virtual try-on experiences on its app.

It will help users to explore and try different products, enabling them to share the experience with their friends for a second opinion. With this collaboration, it increases the user session time, helps them make better decisions, and reduces product returns.

Understanding the impact of AR in the fashion industry

Augmented reality has played a significant role in the development of the fashion industry globally because it helps e-commerce platforms and online sellers increase their user engagement and conversion rates. It helps e-commerce sellers to provide users with engaging and immersive features, including virtual try-ons and interactive catalogs, which will help the brand to reduce returns and increase sales.

Augmented reality has brought a transformation in the online shopping pattern from static 2D images to engaging 3D models, which will enable brands to improve marketing campaigns and online product representation. In this section, we will study more about the impact of AR in the fashion industry and how it helps businesses to reach a wider audience.

1. Virtual try-ons

Virtual try-on is one of the best use cases of AR technology that provides users with the advantage of trying different products using the live camera or by uploading images before making any purchase decisions. It allows e-commerce sellers to bridge the gap between online and offline shopping experiences for customers by providing them with personalized recommendations and in-store-like shopping experiences.

It provides users with an enhanced online shopping experience by enabling them to explore and customize products according to their choices and preferences. It also helps customers to make confident and satisfactory choices by reducing the size and color mismatch uncertainty, which will reduce the product return rates for the brand.

2. Digital styling tools

It helps fashion designers and brands to integrate various styling tools into the website or app, which will increase the user's online shopping experience. With the help of augmented reality technology, brands can use AR overlays that will provide users with an in-person experience by overlaying the virtual clothing and accessories into live feeds and photos.

With the help of augmented reality, brands can also introduce virtual fitting rooms that will create a digital mannequin of the user according to their body measurements and help them select the accurate size and fitting of the product. Therefore, it will provide users with a personalized experience by enabling them to virtually mix and match the clothing items with the existing ones effortlessly.

3. 3D visualization

It provides users with a 3D and realistic visualization of the clothing items and accessories, which will help the brands to keep users engaged on the website or app. AR has helped the clothing brands to replace the static 2D images with high-quality 3D models, which will provide users with various features such as rotation and zoom, offering them the ability to explore products from different angles and perspectives.

It also helps the brand to opt for sustainable and streamlined operational processes by reducing the product return rates and physical sampling costs. It also provides users with an accessible way to discover new products while offering them an in-store shopping experience through the device’s screen without any geographical limitations.

Benefits of using a clothing try-on SDK for brands

With the help of a clothing try-on SDK, users will get an enhanced experience during online shopping that provides brands with several advantages, such as boosting user engagement, increasing brand awareness, and reducing return rates. It also helps e-commerce sellers to provide their users with a similar and intuitive experience by customizing the software based on the brand’s image and identity.

In this section, we will study the benefits that brands get by integrating the AR clothing try-on SDK on their website or app and how it will help them build a stronger relationship with their customers.

1. Increased conversion rates

It helps the brand to increase its overall conversion rates and sales by allowing customers to visualize the product with the help of virtual try-ons and 3D models. It also provides them with a realistic online shopping experience by customizing size, fit, and color, encouraging them to buy more products. Therefore, it will provide users with 3D visualizations of the products and help them make more satisfactory purchases.

2. Reduced product returns

It helps users to make more informed and satisfied purchases with the help of engaging and immersive 3D models and virtual try-ons during online shopping. With the help of these interactive shopping experiences, users will make confident decisions that will reduce the chances of size and fit mismatch, providing brands with a decrease in the product return rates and fostering their trust.

3. Improved personalization

It helps the brand to maintain its image and identity throughout the website or app by providing it with multiple customization options, enabling it to personalize the software accordingly. It will also help the online seller to build customer trust towards the brand by providing them with a similar experience while increasing brand awareness and image among users globally.

4. Improved inventory management

It helps the brand to enhance inventory management by providing them with detailed insights about customer preferences, enabling them to make user-friendly marketing strategies. It also helps the brand to streamline operations by reducing product returns and physical samples, which will enable them to opt for a sustainable and cost-effective way to optimize inventory and avoid overstocking.

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Challenges faced by brands in using clothing try-on

Using a clothing try-on SDK brings lots of challenges for brands due to technical limitations, accuracy concerns, and user experience issues that can affect the brand’s performance and hamper their customer relationships. Businesses can encounter these issues due to technology errors, the inability to touch physical items, and more.

In the previous section, we have studied how clothing try-ons help brands in building a stronger and trusted customer relationship. Now, we will focus on the challenges that brands encounter when they integrate clothing try-on software into their e-commerce website or app.

1. Technical limitations

Whenever a brand tries to integrate the SDK with the e-commerce platform, it faces various technical challenges, such as device compatibility, fit and color accuracy, and data privacy. Due to this, brands can encounter problems with customer engagement rate because not all devices are compatible with the AR capabilities and different lighting conditions, which can cause technological limitations for businesses.

2. User experience issues

Brands can encounter challenges in providing their customers with a better user experience during online shopping. Some users may encounter a lack of physical touch for better satisfaction, which they will not get during the virtual try-ons, to understand the fabric quality. Apart from this, if the brand fails to provide its customers with a realistic and natural try-on experience, it may cause a negative impact on their overall sales.

3. Implementation costs

With the implementation and integration of the virtual try-on SDK, brands have to tackle their additional costs, which may affect their business goals and budget. Implementing high-quality software can be a challenging task for smaller businesses since it will help them to provide users with a better shopping experience, while it may affect their overall budget and become a costly expense for the company.

4. Consumer trust

The integration of the try-on SDK can have an effect on the customer trust and loyalty towards the brand because it can raise concerns about data privacy and accuracy. Since virtual try-ons are AR-based software, they can raise concerns among customers related to their data privacy and accurate information, which can negatively affect the brand’s image and identity among users during virtual shopping.

Best practices to implement AR for the fashion brand

To avoid challenges and provide users with a better experience, brands can perform some basic practices during the implementation of virtual try-on. Some of the practices that brands can implement are starting a pilot program, providing instructions and guidance, and using high-quality 3D models, which will offer various styling options and interactive storytelling.

With the help of these practices, they can foster customer trust, provide user-friendly experiences, and improve the customer journey. In this section, we will study how brands can enhance their reach towards customers by implementing some basic practices during the AR try-on implementation with their pre-existing e-commerce platforms.

1. Start with a pilot program

During the testing phase, brands can use a pilot program for specific locations and particular products to understand the user response and their requirements. It will help the brand to reduce its risk, providing it with the ability to troubleshoot and gather user feedback before the complete rollout. Therefore, it will help the brand to gather return on investment before deploying the software at a larger scale.

2. Provide instructions and guidance

To provide users with a better understanding and experience, brands can provide them with clear instructions and guidance on how to use the kiosks and virtual try-ons with a simple interface. It will provide users with a better online shopping experience by reducing the technical difficulties and making their journey easier and simpler.

3. Use high-quality 3D models

Another way to increase the user experience is to use high-quality 3D models that provide users with AR overlays of digital clothing on their live image or videos. With the help of high-quality 3D models, brands can reduce pixelated and poorly rendered digital representations to provide users with 3D scans and detailed textures that can enhance the online shopping experience and help them make more confident decisions.

4. Focus on personalization

With the help of augmented reality, brands can provide their customers with a personalized shopping experience by offering them recommendations based on their previous purchases or choices. Brands can provide users with personalized recommendations by analyzing their shopping patterns, understanding their size preferences, and studying their previously tried-on items, increasing the chances of sales and conversion rates for the e-commerce seller.

Future impact of AR technology on the clothing industry

Augmented reality has been playing a crucial role in the growth of the fashion industry, and it will bring a positive impact on its future as well. In this section, we will study the future trends and outlook of using AR technology in the fashion and clothing industry.

We will also study how it will help the brand to increase its market value, enhance user experience, boost sales, and promote sustainability. Therefore, studying this will help you to make a wiser and more informed decision on the integration of AR technology for your brand and how it will help your business to grow.

1. Expansion of AR mirrors in physical stores

With the help of augmented reality, brands can use more AR mirrors in their retail stores to provide their customers with a mess-free experience. It reduces the cost of hardware devices while making software devices more accessible, raising the need for AR mirrors and smart kiosks in the offline shops. It will also reduce the need for physical samples while helping users to make more purchases by providing them with tailored recommendations.

2. Growth of mobile AR and wearable devices

With the latest technology and advanced features, the need for AR for smartphones, tablets, and desktops is increasing, which will give rise to virtual try-ons and 3D configurators. It will help the brand to provide users with more customization options available in multiple sizes, colors, and styles, bridging the gap between the online and offline shopping experience.

3. Waste reduction and sustainability

By implementing augmented reality technology on the website or app, brands can opt for more sustainable and cost-effective solutions that will help them achieve their business goals. It helps the brand to reduce the cost of physical samples by replacing them with virtual replicas and helping users to make more confident decisions with the help of virtual try-ons and 3D models, enabling them to reduce waste materials and production costs.

4. Metaverse and virtual fashion collaborations

With the help of augmented reality, brands can perform successful collaborations between the metaverse and virtual fashion items that will provide an interactive experience to their users. It will also help users to select the accurate clothing size and fit by creating their digital avatar, replicating their body measurements, which they can use as their virtual fitting rooms, and reduce the need to visit physical stores.

Conclusion

With the help of the AR clothing try-on SDK, brands can increase their revenue by reaching a wider audience, boosting conversion rates, and reducing product return rates, helping them to opt for a sustainable and cost-effective way. It helps clothing and footwear brands to offer interactive, immersive, and personalized try-on experiences to users and help them boost confidence and reduce return rates.

Online sellers and manufacturers can use this software to provide users with AI-driven body tracking and real-time 3D models, offering them a more accessible way to explore products and foster their trust. It also helps the brand to shift customer expectations towards convenience and engagement by providing them with virtual try-ons from the comfort of their home.

Hence, using the AR technology will be a blessing for both businesses and customers, as it will help them to opt for a sustainable and cost-effective way while building a stronger and trusted bond with each other. Apart from that, it will also help the brand to increase user engagement, enhance user experience, reduce returns, and boost conversion rates by integrating the virtual try-on SDK into the pre-existing e-commerce platforms.

FAQ'S

Virtual try-on technology ranges from simple 2D image overlays to advanced 3D AR experiences, which will provide users with the chance to use their device's camera as their fashion mirror to get a 3D visualization of virtual clothing items on their live images or videos.

You can quickly integrate the software into your website or mobile app by using an SDK or API file, which can be done by configuring the camera input and connecting it to the product catalog, which will help the brand to provide users with multiple products.

AR clothing try-on uses advanced technologies such as computer vision and body tracking to map the user's real-time image with virtual garments, which will provide them with a realistic simulation of fit and movement by identifying body landmarks and overlaying accurate, dynamic 3D models of selected clothes.

You require high-quality 2D images or 3D models, along with product dimensions and texture maps, to create appropriate visuals and size charts of products, which will help the brand to provide users with a real-time experience.

Yes, users can use the AR clothing try-ons at their home and retail stores in the form of smartphone apps or web platforms using their device cameras and smart kiosks and mirrors, respectively, which will bridge the gap between online and offline shopping.

Various AR try-on SDKs allow brands to customize the software interface as per their image and identity to provide them with tailored UI elements, try-on features, color swatches, branding, and integration of wishlists or sharing tools while aligning the SDK with their aesthetic and target customer preferences.

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